December 10-21, 2018


December 4th, 2017

What is #12days4good?

The #12days4good social media campaign was first launched by House of Friendship, inspired by the giving spirit during the holiday season, inviting local communities to give back through simple good deeds for 12 consecutive days in December. Simple good deeds can impact our communities in amazing ways!

Earlier this year, House of Friendship approached Kindred Credit Union to take this campaign of thoughtful, intentional philanthropy forward with the resources it needs. We’re excited to lead this social media campaign!

When are this year’s “12 Days”?

This year, #12days4good begins on December 11 and runs through December 22. During this time we invite you to visit the site daily to read blogs written by our “Do Gooders,” use the hashtag #12days4good when tweeting your own good deeds, and to be inspired by the good in our community.

What is a Do Gooder?

Do Gooders participate in the campaign by writing blogs, visit community events that promote good deeds and local charities, and of course, document the process on their social media channels.

Thanks to this year’s Do Gooders:

  • House of Friendship
  • Hospice of Waterloo Region
  • Farmtown Canada
  • Canadian Foodgrains Bank
  • Sustainable Waterloo Region
  • MEDA
  • Conrad Grebel University College, Kindred Credit Union Centre for Peace Advancement
  • Chef D

How can I become a Do Gooder?

If you’re interested in becoming a Do Gooder please contact Jennifer Shaw, Community Engagement Specialist, at

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